Client: The Dog Republic - a modern and friendly grooming shop and self serve dog wash destination located in Vancouver, B.C.

Role: Art Direction & Design, Brand & Print system

The Creative Brief

The Dog Republic reached out for a visual identity that felt premium, approachable, and clean. They needed a system that could scale across signage, menus, gift cards, and retail experiences.


Client: Rendi - a Colorado manufacturing company producing personalized frames and home décor.

Role: Art Direction & Design, Brand & Color system

The Creative Brief

Develop a logo for a women-focused frame + home decor company

1. The Idea

Build a brand that reflects the company’s best-selling product (framed home decor) and that is instantly recognizable.

2. Logo system

The multi-shape system and color palette support a wide range of product lines, while the pattern language becomes a recognizable visual asset across packaging and digital.


New York Giant Pizza

NYGP, a local chain in San Diego.
I worked with an architect to bring the New York subway system to San Diego, California through signage and graphics

BRIO Apartments

An upscale development in Walnut Creek, California. The logo is meant to mimic the side of the condo.

logo explorations

brand launch collateral

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